Coffee is one of the world’s most beloved beverages, with an estimated 2.25 billion cups consumed daily worldwide. It’s no surprise that the coffee industry is continually evolving to cater to ever-changing consumer tastes and preferences. In 2023, we can expect several exciting trends that will shape the coffee industry.
Demand for quality never stops
One of the most significant trends in the coffee industry is the continued focus on high-quality coffee. Consumers are becoming more discerning about their coffee, and their expectations for beverages of premium quality are increasing. They are willing to pay more for a better experience, and they expect transparency and sustainability from the coffee industry.
This is where telemetry comes into play. Telemetry, collecting and transmitting data from remote sources, can be incredibly beneficial in the coffee industry. It can provide coffee growers, importers, roasters, and baristas with real-time data about the technical status of the coffee machine, maintenance reports, as well as the quality of coffee beans, milk, and other ingredients. More data enables them to make informed decisions and respond quickly to changes in the market. By using telemetry, coffee industry players can ensure that they are providing high-quality, ethically sourced coffee that meets the increasing demands of today’s consumers.
Thanks to telemetry, we have been able to track the rise of the flat white coffee trend in OCS coffee machines. This indicates that consumers are looking for higher-quality drinks, as flat white was typically found in specialty cafes. By utilizing telemetry data, operators can stay ahead of trends as they can track the rise of particular drink popularity and meet consumer demands for premium coffee beverages
From hot to cold
Another exciting trend is the rise of cold beverages. The iced latte has become an essential accessory for summer city dwellers, and coffee drinkers are increasingly seeking out cold and refreshing coffee beverages. The coffee industry has responded by developing new, innovative cold brewing techniques that preserve the coffee’s flavor profile even as it cools down. In addition, vending machines are now offering cold coffee options, providing consumers with the convenience of on-demand cold coffee.
More choices for health and sustainability
Finally, the growing awareness of environmental sustainability has impacted the coffee industry by changing consumer habits. Increasingly, consumers seek alternative milk options, and coffee industry players are responding by offering plant-based milk alternatives. This trend is set to continue, with OCS machine brands offering solutions to enable operators to offer more than one milk variety to be combined with coffee.
The impact of offering alternative milk options extends beyond consumer preferences and sustainability. This shift in consumer demand is shaping the industry, with coffee shops and vending machines now providing a range of plant-based milk alternatives. As consumers become increasingly health-conscious and environmentally aware, the demand for alternative milk options will continue to grow, and the coffee industry will need to adapt to meet these changing needs.
Embrace 2023 with Vendon
In conclusion, the coffee industry is constantly evolving, and 2023 is an exciting year for coffee lovers worldwide. As the industry continues to adapt to changing consumer preferences, the use of telemetry will be critical in ensuring the delivery of high-quality, ethically sourced coffee that meets the demands of today’s coffee drinkers.
Vendon, a leader in telemetry solutions, offers the technology to help advance your business in terms of the trends mentioned above. By leveraging Vendon’s telemetry solutions, operators in the coffee industry can obtain real-time data on the performance of their coffee vending machines, including sales and usage data.
With this data, operators can analyze consumer behavior and preferences, allowing them to make informed decisions about their product offerings. For example, Vendon’s telemetry solutions can help operators identify which types of coffee beverages are selling the most, allowing them to adjust their inventory to meet consumer demand. This data can also help to make informed decisions on which alternative milk options to stock or which cold brew coffee products to offer.
In addition, Vendon’s telemetry solutions provide operators with the ability to remotely monitor the performance of their coffee vending machines, allowing them to identify and address any issues that arise at a moment’s notice. By partnering with Vendon, operators in the coffee industry can stay on top of the industry trends and meet the evolving demands of consumers.